Mark Fisher, CEORecognized as the Top Financial Advice Operations & Outsourcing Services in APAC, VBP believes sustainable growth comes from redesigning how businesses operate through the right combination of people, processes, technology, and services. Over the past fifteen years, the company has evolved into a strategic operations partner for Australian financial services firms. Backed by senior industry executives, VBP helps clients build stronger, more scalable operating models rather than simply supplying operational resources.
Unlike providers focused on a single service, VBP combines outsourced talent, intelligent automation, consulting, technology, cyber security, compliance and operational expertise under one integrated operating model. Clients can engage VBP in the way that best suits their business, from adding a single team member to broader operating model optimisation, intelligent automation and strategic transformation.
That partnership-first approach begins by understanding how each business operates and where its greatest operational opportunities and challenges exist. Whether the objective is improving efficiency, addressing recruitment pressures, increasing profitability, automating manual processes or preparing for growth, support is aligned with each client's long-term objectives.
“We start by understanding the client's business and then determine how people, processes and services can best solve the problem,” says Mark Fisher, CEO.
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We start by understanding the client's business and then determine how people, processes and services can best solve the problem.
Drawing on a data-led workforce transformation methodology, VBP has analysed operational tasks across financial advice businesses to identify where intelligent automation can create the greatest value while maintaining quality and regulatory oversight. Every automation initiative is assessed to ensure it improves client outcomes, preserves human judgement, and strengthens operational resilience.
This approach has already influenced the way clients operate. Organisations implementing robotic process automation and intelligent automation have not reduced headcount. Instead, automation has reduced repetitive administrative work, enabling people to move into higher-value roles while giving advisers more time for clients. VBP combines skilled professionals with intelligent automation to create stronger operating models.
VBP's commitment to people extends across both its workforce and client relationships. Through Academy VBP, every team member completes structured training before supporting clients, with continuous learning keeping skills aligned with evolving technologies. Teams are then recruited and developed around each client's specific requirements, becoming trusted extensions of their businesses as relationships deepen over time.
Across VBP's client base, many teams become deeply embedded within client businesses, contributing ideas, challenging thinking, and supporting day-to-day operations. Clients report reduced administration, stronger compliance, improved client service and more time to focus on advice and business growth.
Underpinning those long-term partnerships is a strong governance framework. VBP operates within clients' existing technology environments wherever possible, supported by robust governance, cyber security, compliance and quality assurance frameworks that align with the expectations of Australia's regulated financial services industry.
As financial advice enters its next era, successful firms will continuously redesign how work is performed instead of simply adding more people.
"The future isn't about replacing people with technology. It's about combining great people with intelligent automation to build stronger, more efficient financial advice businesses," says Fisher.
Ultimately, VBP's ambition extends beyond improving business operations. By helping advice firms build the capability and capacity to grow sustainably, the company is contributing to a stronger financial advice profession: one where more advisers can spend more time doing what matters most: helping more Australians achieve better financial outcomes.

